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C'est dur pour tout le monde (1975)

94 min · Comedy

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Directors

Christian Gion

Cast

Francis Perrin, Bernard Blier, Claude Piéplu, Bernard Le Coq, Robert Castel, Hubert Deschamps, Caroline Cartier, Nicole Rouge, Maurice Travail, Jeanne Herviale

An unemployed young man determined to find work crosses paths with the CEO of an advertising agency.

The story

Dan Letellier is unemployed and willing to do anything to get a job. He meets Paul Tardel, CEO of an advertising agency. Their encounter brings Dan’s audacity into contact with the world of advertising.

Full plot (contains spoilers)

On one side is Dan Letellier, a young unemployed man willing to do anything to get a job. On the other is Paul Tardel, CEO of an advertising agency. Their meeting, and the young man’s audacity, will bring about major changes for both men and for the profession. Tardel’s dismissal of Letellier will drive the young upstart to set up his own agency and compete with his former boss, using an unusual idea in the world of advertising: comparing products and promoting only those that deserve it—in short, telling the truth about the products they are trying to sell.

Genres

Comedy

Film metadata comes from the open sources listed in Credits & Contact. Catalogue details may be incomplete.

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